Search Engine Marketing Analyst
Company: Barn Light Electric Company
Location: Titusville
Posted on: March 11, 2020
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Job Description:
Salary:--$50,000 - $55,000 Responsible for improving a company's
organic search results. Create and launch SEO campaigns, identify
areas of improvement, run PPC campaigns, and attempt to improve
company sites' rankings in major search engines.Essential Duties
and Responsibilities:Responsible for leading technical website
audits to identify bugs, errors and optimizations needed to improve
SEO performance.Planning, implementing and managing SEO and PPC
strategyIdentifying keywords and call-to-actions to improve
conversionsDevelop link building strategiesBuild and maintain
Google and Bing PPC campaigns with a focus on ROIIdentify and
monitor KPI'sPreparing detailed SEO/SEM strategy reportsContinually
staying up to date on SEO trends and changesManaging the
implementation of SEO changes working with our in-house development
teamPerform various SEO audits (technical, content, authority,
local, competitor) to identify gaps and set prioritiesDeliver
measurement and performance reportingWork closely with the
Marketing team to develop and integrate SEO strategies and
channelsResponsible for the execution of all SEO related tasks and
deliverablRequired SkillsAt least 3 years of profession experience
in SEO/SEMSolid understanding of the relationship between SEO and
non-SEO channels (paid search, social, local, etc.)Familiar with
Google SEO tools and others such as Screaming Frog, MOZ, ahref's,
SEMRush, etc.Ability to identify solutions to content and technical
problems including CMS and server related issuesAbility to use
analytical and report tools to analyze, interpret, draw
conclusions, summarize and present information clearlyBasic HTML
and CSS knowledgePrevious experience managing SEO campaigns for
e-commerceStrong work ethicEducational/Certification/License
(Strongly Desired)Bachelor's Degree in Computer Science,
Information Systems or related fieldGoogle Adwords Certification,
preferredGoogle Analytics Certification, preferredBing
Certification, preferred
Keywords: Barn Light Electric Company, Titusville , Search Engine Marketing Analyst, Advertising , Titusville, Florida
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